The Many Fabulous Arts and The Art of Business, continued…

How do artist choose the projects they will bring it to their audiences in this era?

I love the arts, they are beautiful, powerful and inspiring, especially music, sculpture, paintings, film, writing, acting, and dance, because each allows the artist make a statement and the audience a chance to enjoy their works.

While I was looking through the top grossing movies of 2013 what I noticed was our world’s viewing preferences were strong in character. As a writer I found it encouraging to see that our audience populations are primarily being drawn to wonder, adventure, innocent beauty, teamwork, kindness, family, goals, wisdom and dreams when spending their funds and time on entertainment.

“The arts are an even better barometer of what is happening in our world than the stock market or the debates in congress.” -Hendrik Willem Van Loon

Today’s IMDb Top 20 Highest Grossing Movies of 2013 (So Far) list reveals that the top four grossing movies are filled with excitement, fun, love and adventure with uplifting music for the more “family-minded” audience and I believe that speaks highly for what our world is craving, and that’s great news.

I speak with artists that are wondering if they need to delve into the darker or profane sides of their art genre to get noticed, it is a struggle many artists have faced.  Here, we can all see with this Top 4 Movie multi-million dollar grossing list (below) where the top movie attendance population has chosen to focus which could give artists a solid clue as to the direction people in our era want to spend their entertainment time and money.

1. Iron Man 3
2. Despicable Me 2  (Animated)
3. Man of Steel
4. Monsters University  (Animated)

So to those struggling artists I say…There will always be different sizes of audiences looking for the more shocking sides of art imitating life but today the world is primarily look toward fun-filled quests and action packed love stories mixed with family, friendship, adventures and human superhero’s, male and female that everyone can relate to whether in a painting, photograph, sculpture, dance, music, writing or visual arts, we all share that human spirit.

History shows, when dedicated artists let their strong character lead their artistic choices they will find their works instep with the fulfillment the world is craving.  If Hendrik Willem Van Loon (above) is correct, artists are doing a great job this year enlightening the world’s preferences! Happy creating artists!

*photo used with permission